Have you ever had such doubts, and how is the dress worn on you now? What did it experience before it was bought?
In a society full of commodities, people have difficulties in tracing the source of the basic problems, but they can extend more thinking. Can the production process of fashion conform to the trend of the times and become more intuitive and sustainable?
Sustainable fashion gives fashion life
“Sustainability is not a trend. It is a top priority for the industry,†continued Dilys Williams, director of sustainable fashion at the University of the Arts London and professor of sustainable fashion design.
Millennials’ strong concern for sustainable fashion has also forced the fashion industry to accelerate its pace. The transition from fast fashion to recyclable projects and natural environmental protection series to the emergence of a number of independent domestic and international designer brands advocating the concept of “sustainability†has injected fresh blood into sustainable fashion at the macro level of the industry.
Regarding microscopic details, whether it is the selection of natural materials or the environmental protection of production processes, or the promotion of the life cycle of garments through scientific and technological means, some responsible corporate and young emerging designers in the society are trying to use new materials to increase their clothing. Life expectancy extends the feelings of the wearers and fashion clothes.
Technology Environment + Original Design = Experimental Pioneer
The issue of sustainable fashion in Shenzhen Fashion Week is also being explored. At A/W2018 Shenzhen Fashion Week, DuPontTM Sorona® and its downstream companies, Shenzhen Baili Shuang Industrial Co., Ltd., and original pioneer fashion designer Liu Baiyu will jointly launch the ALEXSTORM2018 autumn and winter cooperation series, and show us DuPontTM Sorona® fiber. And the possibility and sustainability of fabrics in fashion applications.
DuPontTM Sorona®
US DuPontTM Sorona® fibers and fabrics offer outstanding properties in terms of fabric touch, color performance, and memory retention, as well as outstanding performance in crease-resistance, durability, warmth and quick-drying, and are environmentally friendly and sustainable. . Based on this technology's eco-friendly features, it gives the visual sprint to the fabric's reconstructed stitching, asymmetrical cut, color profile, and embroidered embroidery, and maintains a sleek, avant-garde design sense in a way that is more consistent with sustainable fashion. ALEXSTORM's distinctive experimental style will be demonstrated in this collaborative series.
ALEXSTORM
Founded in 2016, ALEXSTORM features a distinctive experimental style. It explores the relationship between human body and design, art and emotions. His spirit is the spirit of young people of the millennium generation – with an exploration full of experimental style. ALEXSTORM STUDIO simulates the unique existence of the laboratory in the fashion industry, trying to break the traditional concept of fashion, to make an experimental exploration of fashion itself.
ALEXSTORM founder, pioneer fashion designer Liu Baiyu
Q&A conversation
SZFW: The theme of Shenzhen Fashion Week this season is “Art and Lifeâ€. How do you view the relationship between fashion, art and life when designing and creating?
ALEXSTORM: ALEXSTORM is keen to draw inspiration from philosophy, art, film art, or life trivia. Through the experience of different art forms and events, it gives fashion a unique connotation and integrates these spirited works into life. In the way, dressing becomes a very experimental and interesting thing.
ALEXSTORM 2018 Spring Summer Collection
SZFW: What is the theme of this fashion release?
ALEXSTORM: Beyond Beauty, meaning unrestricted beauty. This coincides with the theme of "Art and Life" in Shenzhen Fashion Week this season. There is no boundary between art and life. In addition, another meaning of the theme comes from the cooperation with the environmental fabric manufacturer DuPontTM Sorona® and Shenzhen Bailyshuang Industrial Co., Ltd.. Through this cooperation series, we hope to show DuPontTM Sorona® fibers and fabrics in different fashions. More possibilities for use in art.
ALEXSTORM 2018 Spring Summer Collection
SZFW: How to find the source of inspiration at the beginning of the design? Is there art or life involved?
ALEXSTORM: There are many ways to find inspiration, such as growth and learning experiences from small to large, travel and visits to different types of art exhibitions, as well as some habits developed, etc., are all ways to find inspiration.
I am accustomed to recording the feelings and information that are consistent with the ALEXSTORM aesthetic experience in my life. When I turn on the tactile radar that senses life and art, I will gain a lot of inspiration from the subtle influence. When I need to use it, the brain will follow the key that I set. Words are automatically searched and presented.
ALEXSTORM 2018 Spring Summer Collection
SZFW: What message would you like to convey to everyone through the T stage of this Fashion Week?
ALEXSTORM: ALEXSTORM's work this season is an exploration of young people's freedom, beliefs and desires. This series of works will be discussed in the current context to discuss the topic of rules and freedom. In the display system of mainstream fashion carriers, the artistic context of “sexuality freedomâ€, “gender diversity†and “genderlessism†will be discussed again. In order to think whether the fashion should really be simply defined as "men's wear" or "women's wear", whether it can break away from the "beautiful" and "be judged."
ALEXSTORM 2018 Spring Summer Collection
Emphasizing “manufacturing significance†of sustainable fashion not only makes the entire industry irresponsible, but it is also full of epochal significance in guiding the sustainability of people’s lifestyle. A/W2018 Shenzhen Fashion Week strives to promote the sustainable orientation of technological environmental protection and original design, making the pace of fashion life more and more light.
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