Strengthening industry brand building, Chongqing textile and garment industry has begun to take shape

First, the implementation of consumer products to increase varieties, improve quality, create a brand "three products" strategy, through the China Chongqing International Fashion Week, carry out "Chongqing Top Ten Clothing Brands Cultivation Action" and other initiatives to strengthen industry brand building, the city's clothing brand registered trademark More than 2,400, including 4 well-known trademarks in China and 42 famous trademarks in Chongqing.

The second is to explore the development model of “order + leading enterprises + full industry chain supporting” in the garment industry, and increase efforts to undertake the transfer of garment industry in foreign countries and in Zhejiang, Fujian, Taiwan and other regions. This year, the company successfully obtained the 6 billion garment contract from LIDL. At present, there are 171 textile and garment enterprises above designated size in the city.

The third is to speed up the cultivation of industrial clusters. The textile and garment industrial parks represented by Weibei Huixing Garment City, Banan Textile Clothing City and Shangmeng Fashion Industrial Park were initially established, represented by Jiangjin and Fuling various fiber functional textile fabrics. The production base; the Rongchang Xiab Industrial Park and the garment processing trade manufacturing base, the Wujiang Tongxiang Silk Industrial Park and other textile and garment industry clusters have begun to take shape, and the city's textile and garment industry is moving towards a characteristic and clustered industrial development pattern.

Editor in charge: Xu Yuehua

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