From November 21st to 22nd, the first Zhili Children's Wear Fashion Week 2019 was held in Zhili Town, Wuxing District, Huzhou! Leaders of China Textile and Apparel Industry Association, elites in the field of children's wear from home and abroad, domestic leading mother and baby platforms and Numerous media gathered here to witness the success of the event.
The first Zhili Children's Wear Fashion Week 2019 is sponsored by the China Garment Association, the People's Government of Wuxing District, Huzhou City, the People's Government of Zhili Town, Wuxing District, Huzhou City, the Huzhou Radio and Television Central Station, and the China Textile Business Association. With fashion as the link, through the children's clothing special forum, special investigations, special releases and other forms, the strength and charm of the Zhili children's clothing brand is demonstrated in various aspects, focusing on the new economic momentum of the children's clothing industry, using smart manufacturing and fashion design functions to achieve technological empowerment, Enabling data, enhancing the transformation and upgrading of the children's clothing industry and the right to speak in the industry, integrating childhood colors into intelligent fashion, bringing the culture of children's clothing in Zhili to the whole country and the world! Together, we will create a "responsibility-oriented health industry, a culturally-led fashion industry, Do not forget the happy industry of the original heart ", let" health, fashion, happiness "become the business card of origin of Zhili children's clothing.
Big coffees gather to seek the direction of industrial development
Zhili Town, Wuxing District is known as the "Capital of Chinese Children's Clothing". This small town in northern Zhejiang is famous for its children's clothing and is popular for its children's clothing. Starting from a small family workshop in the late 1970s, it has grown to more than 13,000 children's clothing households and more than 8,000 e-commerce companies. The annual output of various children's clothing is 1.4 billion pieces (sets), with annual sales exceeding 55 billion yuan. Zhili children's wear occupies half of the domestic children's wear market.
Innovation and change, and change and progress! How to transform and upgrade? How to make Zhili children's clothing out of the traditional production, sales, and business model, go abroad and go global?
From November 21st to 22nd, four theme forums and entrepreneur salons will be held in 2 days, bringing together top domestic children's clothing professionals. The mainstream ideas of children's clothing and clothing collide here. Different children's clothing cultures are stirred and merged here. With more inspiration for thinking, it also pointed out a feasible new direction for the development of Zhili children's clothing and even the national children's clothing industry.
Consultant Jiang Hengjie, China Fashion Association
Fu Guangwei, Executive Vice Chairman of China Textile Engineering Society
Ye Xinjiang, Managing Director, CITIC Securities Co., Ltd.
Zhou Lizhen, President of Hailan Group
On the morning of the 21st, Jiang Hengjie, a consultant of the China Fashion Association, delivered a keynote speech entitled "New Era, Children's Wear and Children", Fu Guangwei, Executive Vice President of China Textile Engineering Society, Ye Xinjiang, Managing Director of CITIC Securities Co., Ltd., and President of Hailan Group Zhou Lizheng exchanged speeches on the topics of "Fabrics and Fashion", "Internal Control and Risk Prevention of Children's Wear Enterprises" and "Future Strategic Layout of Boys and Girls under Hailan House".
In the afternoon of the 21st, sharing themed forums around WeChat payment, Tmall online e-commerce, Douyin digital marketing, and the implementation of digital supply chain, guiding traditional children's clothing companies, keeping up with the pace of the new era, and quickly entering new production and new sales The road with new marketing. The release of the latest fashion color trends and theme sharing of popular color applications will also become new indicators of the future fashion direction of textile and apparel.
In the morning of the 2019 China Children ’s Wear Brand Leading Entrepreneur Salon, representatives of China ’s children ’s wear brand leading enterprises respectively analyzed “the new situation facing the current China ’s children ’s wear industryâ€, “business innovation experience sharingâ€, and “new technology for the future development of the children ’s wear industryâ€. The impact of the coming "the direction of the joint development of children's clothing brand enterprises" made a theme sharing, and the Children's Clothing Professional Committee of the China Fashion Association gave the next work direction at the meeting.
Famous "enterprise" visit witnessed local hard power
On the morning of the 22nd, the guests and media groups entered the local name "Enterprise" in Zhili and witnessed the local hard power of Zhili!
Huzhou Zhenbei Cashmere Products Co., Ltd., the first of the three cashmere brands in Zhili Town, was founded in 1986. It is a private wool textile company mainly producing cashmere yarns, cashmere sweaters, cashmere coats and other products. It is also the only cashmere manufacturer in the south of the Yangtze River with a complete production chain from "raw cashmere to clothing". The company administers Beijing Zhonghe Zhenbei Technology Co., Ltd., 18 direct sales offices, nearly 80 agents, and has more than 600 stores in high-end department stores nationwide. In 2018, the main business income was 289 million yuan, and profits and taxes were more than 90 million yuan.
The Zhenbei cashmere living space is a comprehensive exhibition area with cashmere culture as its theme. It is divided into 4 floors, women's clothing on the first floor, men's clothing on the first floor, coffee bar on the third floor, tea room, reading room, dance room, and cashmere museum on the fourth floor. The living space takes the theme of fashionable cashmere culture, integrates shopping, exhibition, food and parent-child activities. In the form of exhibitions and experience workshops, it invites artists, handmade craftsmen and experts in various fields to create a fashionable cashmere cultural life circle.
Tony Electronics is an excellent representative of Zhili Town's transformation from a traditional labor-intensive enterprise to an emerging high-tech industry. "From wool to data cables, from wool spinning to smart equipment," Tony Electronics has made a gorgeous turn in 9 years and was listed on the main board of the Shanghai Stock Exchange in July 2017. The company focuses on the application research and development, production and sales of ultra-fine alloy wire and other metal-based composite materials. Its products are mainly used in four major fields of consumer electronics, photovoltaics, new energy vehicles and medical care. It has now become Apple, Belden, Hitachi, and Sumitomo. , Foxconn, GoerTek, AAC Technologies, Lansi Technology, Bourne Optics and other top 500 companies in the world, with more than 30 patents. In 2018, sales income reached 872 million yuan, a year-on-year increase of 20.10%.
The China Children's Clothing City Project was completed in 2009 with a construction area of ​​700,000 square meters. It is a comprehensive platform that integrates design, trading, display, and release. It is the only professional market under the title of "Chinese Children's Clothing". At present, the city of children's clothing is taking the creation of a provincial-level children's clothing innovation service complex as a carrier. With the help of Ali resources, it is accelerating to build a Chinese children's clothing brand operation center that integrates domestic trade, foreign trade, online and offline, and adheres to market-oriented operations, market-oriented services, and brands Standardized operation, standardized management, regular release of China's children's clothing index, promote the transformation of the traditional model to a new economic model, and provide a weathervane and barometer for the development of the country's children's clothing industry.
New product release showcases the fashionable style of Zhili children's clothing
As Chen Yongjie, deputy secretary of the party committee and mayor of Zhili Township of Wuxing District of the Communist Party of China said in the interview, in the last century, Zhili children's clothing focused on large quantities and low prices. Nowadays, children's clothing enterprises have put more energy on brands, Design and quality. "Fashion looks at Paris, and children's wear looks at weaving."
Chen Yongjie, Deputy Secretary of the Party Committee and Mayor of Zhili Town, Wuxing District of the Communist Party of China, was interviewed by the media
At present, Zhili has a complete industrial chain from children's clothing design, research and development, production, and sales, to noodle accessories supply, logistics and warehousing, and brand operation, creating China's largest children's clothing industry cluster with the closest division of labor and collaboration and the fastest response. And Zhili Children's Wear Fashion Week has given Zhili Children's Wear Fashion a good opportunity to speak out and focus on display.
Pan Shuiqin, General Manager of Zhejiang Buyi Caoren Clothing Co., Ltd. was interviewed by the media
Ke Wenhua, general manager of Huzhou Boys and Girls Brand Management Co., Ltd. was interviewed by the media
During the first Zhili Children's Wear Fashion Week in 2019, dozens of outstanding children's clothing brands released new trends in the spring and summer of 2020. The small models at the conference were performed by the outstanding students of the well-known Chinese aesthetic education brand Chao Tongxing. Hundreds of outstanding Chinese children's representatives showed them during Fashion Week. Chinese children's fashion, the strength of China's creation.
The establishment of the Textile Center of the National Textile and Fabric Center, the establishment of the Zhili Children's Clothing Alliance, the award of the Asian Fashion Color Alliance, and the "Infant and Children's Clothing Supply Chain Baby Clothing" and "Infant and Children's Clothing Supply" The release of the two group standards of "Chain Children's Clothing" also made us see Zhili's determination to further integrate resources, consolidate strength, and standardize the market, provide convenient and fast services for the majority of children's clothing enterprises, and promote the transformation and upgrading of children's clothing enterprises' brands!
Licensing Ceremony of Zhili Branch of National Textile Center
Asian Fashion Color Alliance Award Ceremony
China Zhili Children's Wear Union Inauguration Ceremony
Two groups of standards, “Infant and Toddler and Children ’s Clothing Supply Chain Baby Clothing†and “Infant and Toddler and Children ’s Clothing Supply Chain Child Clothingâ€
Caring for Children, Leading Fashion, Starting the New Journey of "International Children's Wear Capital"
The road to life, children's clothing starts! "Caring for children, leading fashion" The holding of the first Zhili children's clothing fashion week in 2019, led us to appreciate the strength and charm of Zhili children's clothing, and let us listen to the "dream" issued by Zhili children's clothing fashion industry Shouting. "
We firmly believe that Zhili children's clothing can certainly plug into the wings of dreams, create one after another myth for the Chinese children's fashion industry, gain the right to speak fashion for Chinese children's clothing brands, build new heights, and promote the self-confidence, brand confidence, and cultural confidence of the Chinese children's clothing industry. To achieve high-end, fashion, technology, and international high-quality development.
A brand new era has already begun! The Zhili children's clothing industry will surely go forward together with the cooperation of governments, associations and enterprises at all levels to start a new journey of "the international capital of children's clothing"!
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