South Korean stars Wen Genying and Yuan Bin shoot 100 good BASIC HOUSE 2011 summer series

South Korean stars Wen Genying and Yuan Bin shoot 100 good BASIC HOUSE 2011 summer series

South Korean stars Wen Genying and Yuan Bin shoot 100 good BASIC HOUSE 2011 summer series

Basic House believes that the top stars who perfectly performed the roles and created the highest box office, Yuan Bin and Wen Genying, are more in line with Basic House's "Basic" and "Trendy" images, and they are selected as new spokespersons. . Basic House hopes to increase the brand image of Basic House as a representative of the Korean casual wear through the participation of two top stars.

In the online poll, Yuan Bin was selected as "the most popular actor in 2011" and "national sister" Wen Genying was widely favored by consumers of all ages. Therefore, the two were chosen as the company's brand image spokesperson.
It is reported that Yuan Bin and Wen Genying’s recent Spring and Summer Pictorial of 100 Good Companies will be unveiled in the middle of next month.
Baijiahao said that the company plans to conduct a number of social contribution activities in 2011. Yuan Bin is currently serving as a special representative of the UN Children's Fund. Wen Genying has won the "2010 First Korean Love Wing Award." Therefore, the two are in line with the brand image pursued by the company.